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e-commerce
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3
Stanford GSB Faculty Publications
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Navdeep Sahni
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Chris Mahowald
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Marketing
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Marketing Science
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A/B/n testing
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acquisition
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advertisers
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advertising as information
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causal inference
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commercial real estate
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decision making
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digital advertising
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dynamic-model
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estimation bias
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experimental design
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experimentation
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field experiments
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industrial real estate
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internet advertising
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logistics
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merger
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new products
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platform businesses
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real estate
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reputation
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search engines
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strategy and general management
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