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Consumer Substitution Decisions: An Integrative Framework
- GSB Authors: Uzma Khan
- Date: 2014-06-12
- Publication Type: Articles
- Publication: Marketing Letters

When Feeling Bad Leads to Feeling Good: Guilt-Proneness and Affective Organizational Commitment
- GSB Authors: Francis Flynn
- Date: 2011-07-04
- Publication Type: Articles
- Publication: Journal of Applied Psychology