Stanford GSB Faculty Publications

The Faculty Publications collection allows you to explore a growing corpus of GSB research in one place, with the ability to perform searches by title, author, abstract, supplied keywords, and (when available) full text. The collection indexes journal articles, case studies, working papers, books and book chapters, and white papers published by GSB faculty members from 2000 to the present. Output from the Corporate Governance Research Initiative, the Corporations and Society Initiative, and the Value Chain Innovation Initiative is also included.

This collection will grow over time as new publications are continually added, additional Research Hub Labs and Initiatives are incorporated, and librarians add entries for pre-2000 articles and other content.

Photo: Monuments to the Unknown Variables by Peter Wegner. Located in the McCoy Family Courtyard of Knight Management Center at the GSB, the ‘x’ structure offers a place to ponder indefinite change—and plan new discoveries.

Showing 1 - 4 of 4 Records

Miniature of Cross-Channel Effects of Failure in a Retailer's Mobile App
Cross-Channel Effects of Failure in a Retailer's Mobile App
  • GSB Authors: Sridhar Narayanan
  • Date: 2025-05-02
  • Publication Type: Articles
  • Publication: Journal of Marketing Research


Miniature of How Does a Failure in a Retailer's Mobile App Impact Purchases in Its Online and Offline Channels?
How Does a Failure in a Retailer's Mobile App Impact Purchases in Its Online and Offline Channels?
  • GSB Authors: Sridhar Narayanan
  • Date: 2022-01-10
  • Publication Type: Working Papers


Miniature of Dynamic Effects of Price Promotions: Field Evidence, Consumer Search, and Supply-Side Implications
Dynamic Effects of Price Promotions: Field Evidence, Consumer Search, and Supply-Side Implications
  • GSB Authors: Pedro Gardete
  • Date: 2018-10-04
  • Publication Type: Articles
  • Publication: Quantitative Marketing and Economics


Miniature of Estimating Search Benefits from Path-Tracking Data: Measurement and Determinants
Estimating Search Benefits from Path-Tracking Data: Measurement and Determinants
  • GSB Authors: Stephan Seiler
  • Date: 2017-05-02
  • Publication Type: Articles
  • Publication: Marketing Science