Stanford GSB Faculty Publications

The Faculty Publications collection allows you to explore a growing corpus of GSB research in one place, with the ability to perform searches by title, author, abstract, supplied keywords, and (when available) full text. The collection indexes journal articles, case studies, working papers, books and book chapters, and white papers published by GSB faculty members from 2000 to the present. Output from the Corporate Governance Research Initiative, the Corporations and Society Initiative, and the Value Chain Innovation Initiative is also included.

This collection will grow over time as new publications are continually added, additional Research Hub Labs and Initiatives are incorporated, and librarians add entries for pre-2000 articles and other content.

Photo: Monuments to the Unknown Variables by Peter Wegner. Located in the McCoy Family Courtyard of Knight Management Center at the GSB, the ‘x’ structure offers a place to ponder indefinite change—and plan new discoveries.

Showing 1 - 7 of 7 Records

Miniature of Hubspot in 2025: Inspiring SMBs from the Internet Age to the AI Era
Hubspot in 2025: Inspiring SMBs from the Internet Age to the AI Era
  • GSB Authors: Raj Joshi | Robert Burgelman
  • Date: 2025-03-17
  • Publication Type: Cases


Miniature of Adobe in 2023: Transforming Marketing Through Digital Experience
Adobe in 2023: Transforming Marketing Through Digital Experience
  • GSB Authors: Raj Joshi | Robert Burgelman
  • Date: 2024-02-20
  • Publication Type: Cases


Miniature of Box in 2015 (B): Entering the Next Phase
Box in 2015 (B): Entering the Next Phase
  • GSB Authors: Robert Siegel | Robert Burgelman
  • Date: 2015-10-09
  • Publication Type: Cases


Miniature of SAP and Cloud Computing in 2012 and Beyond
SAP and Cloud Computing in 2012 and Beyond
  • GSB Authors: Robert Burgelman
  • Date: 2013-02-03
  • Publication Type: Cases


Miniature of Mercado
Mercado
  • GSB Authors: James Lattin | Mark Leslie
  • Date: 2008-07-10
  • Publication Type: Cases


Miniature of SAP AG in 2006 Driving Corporate Transformation
SAP AG in 2006 Driving Corporate Transformation
  • GSB Authors: Robert Burgelman
  • Date: 2006-08-08
  • Publication Type: Cases


Miniature of SAP Banking in 2006: Fostering Innovation in Banking Through the Business Process
SAP Banking in 2006: Fostering Innovation in Banking Through the Business Process
  • GSB Authors: Robert Burgelman
  • Date: 2005-12-21
  • Publication Type: Cases