Stanford GSB Faculty Publications

The Faculty Publications collection allows you to explore a growing corpus of GSB research in one place, with the ability to perform searches by title, author, abstract, supplied keywords, and (when available) full text. The collection indexes journal articles, case studies, working papers, books and book chapters, and white papers published by GSB faculty members from 2000 to the present. Output from the Corporate Governance Research Initiative, the Corporations and Society Initiative, and the Value Chain Innovation Initiative is also included.

This collection will grow over time as new publications are continually added, additional Research Hub Labs and Initiatives are incorporated, and librarians add entries for pre-2000 articles and other content.

Photo: Monuments to the Unknown Variables by Peter Wegner. Located in the McCoy Family Courtyard of Knight Management Center at the GSB, the ‘x’ structure offers a place to ponder indefinite change—and plan new discoveries.

Showing 1 - 15 of 15 Records

Title (A-Z) Title (Z-A) Date (Ascending) Date (Descending)
25 50 100
Miniature of Birch Benders
Birch Benders
  • GSB Authors: James Lattin
  • Date: 2017-12-13
  • Publication Type: Cases
Miniature of Daiso of Japan: The Dollar Store
Daiso of Japan: The Dollar Store
  • GSB Authors: Seungjin Whang
  • Date: 2016-09-22
  • Publication Type: Cases
Miniature of Equal Opportunities Schools: Finding the Missing Students
Equal Opportunities Schools: Finding the Missing Students
  • GSB Authors: Bill Meehan
  • Date: 2015-07-15
  • Publication Type: Cases
Miniature of HP Enterprise Group in 2015: Igniting Organizational Transformation
HP Enterprise Group in 2015: Igniting Organizational Transformation
  • GSB Authors: Robert Burgelman
  • Date: 2015-06-26
  • Publication Type: Cases
Miniature of Qualtrics: Scaling an Inside-Sales Organization
Qualtrics: Scaling an Inside-Sales Organization
  • GSB Authors: James Lattin | Kirk Bowman
  • Date: 2014-01-13
  • Publication Type: Cases
Miniature of PATH and the Safe Water Project: Improving Access to Safe Water Through Innovative Sales and Distribution Models
PATH and the Safe Water Project: Improving Access to Safe Water Through Innovative Sales and Distribution Models
  • GSB Authors: Stefanos Zenios
  • Date: 2013-04-01
  • Publication Type: Cases
Miniature of Deals @Delloutlet: How Dell Clears Inventory Through Twitter
Deals @Delloutlet: How Dell Clears Inventory Through Twitter
  • GSB Authors: Jennifer Aaker
  • Date: 2010-05-10
  • Publication Type: Cases
Miniature of Vocera Communications (B)
Vocera Communications (B)
  • GSB Authors: James Lattin | Mark Leslie
  • Date: 2010-02-02
  • Publication Type: Cases
Miniature of Incentive Problems in a Software Company
Incentive Problems in a Software Company
  • GSB Authors: Jeffrey Pfeffer
  • Date: 2009-07-27
  • Publication Type: Cases
Miniature of NetApp, the Day-To-Day of a DM
NetApp, the Day-To-Day of a DM
  • GSB Authors: Mark Leslie
  • Date: 2007-08-06
  • Publication Type: Cases
Miniature of Clearion Software
Clearion Software
  • GSB Authors: James Lattin | Mark Leslie
  • Date: 2006-08-08
  • Publication Type: Cases
Miniature of Scalix Corporation, the Evolution of a Sales Model
Scalix Corporation, the Evolution of a Sales Model
  • GSB Authors: James Lattin | Mark Leslie
  • Date: 2006-01-19
  • Publication Type: Cases
Miniature of webMethods, Inc.: Global Sales Strategy
webMethods, Inc.: Global Sales Strategy
  • GSB Authors: George Foster
  • Date: 2002-10-30
  • Publication Type: Cases
Miniature of Tesco Delivers
Tesco Delivers
  • GSB Authors: Haim Mendelson
  • Date: 2001-09-01
  • Publication Type: Cases
Miniature of NetLogic Microsystems
NetLogic Microsystems
  • GSB Authors: George Foster
  • Date: 2001-06-28
  • Publication Type: Cases
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About this Collection

Collection Name:
Stanford GSB Faculty Publications
Collection Type:
GSB Publications and Research

15 Cases

6 entrepreneurship 5 strategy and general management 4 sales compensation 3 sales force management 3 sales management 3 software 2 business growth 2 distribution 2 growth strategy 2 international business 2 internet marketing 2 marketing 2 non-profit organizations 2 sales forces 2 sales forecasting 2 sales organization 1 Twitter 1 alliances 1 brand equity 1 channel 1 compensation 1 consumer goods 1 consumer packaged goods 1 consumer products industry 1 crisis management 1 customer experiences 1 customer feedback 1 customer satisfaction 1 demographics 1 district manager 1 education 1 electronic commerce 1 employee problems 1 employee retention 1 employee termination 1 entrepreneurial finance 1 entrepreneurial management 1 entrepreneurs 1 food supply 1 health 1 high technology 1 human resource management / organisational behaviour 1 incentives 1 information and communication systems management 1 inventory management 1 just in time 1 knowledge 1 leadership 1 low income 1 market entry 1 marketing strategy 1 mass merchandizing 1 minority and ethnic groups 1 operational effectiveness 1 organizational change 1 organizational design 1 organizational learning 1 organizational management 1 organizational structure 1 organizational transformation 1 pancakes 1 partnerships 1 product differentiation 1 product introduction 1 product management 1 production and operations management 1 risk analysis 1 sales operation 1 sales promotions 1 sales team 1 semiconductors 1 social enterprise 1 strategic positioning 1 strategy 1 strategy execution 1 supply chain management 1 supply chain optimization 1 surveys 1 technological change 1 technology 1 water