43 Stanford GSB Faculty Publications

43 Cases

6 Peter Reiss 6 Stefanos Zenios 1 Mark Leslie

6 Economics

27 entrepreneurship 16 health care 7 pharmaceuticals 7 start-up 6 production and operations management 6 strategy and general management 5 clinical trials 5 start-ups 4 FDA 4 VC 4 animal trials 4 biomedical device 4 obesity and gastric bypass 4 pharmaceuticals industry 4 technology 3 biotechnology 3 friends and family 3 funding sources (angel 3 health 3 health care policy 3 health insurance 3 market positioning 3 marketing planning 3 partnerships 3 product introduction 3 strategic) 2 acquisition 2 business models 2 fund raising 2 fundraising 2 government policy 2 growth strategy 2 healthcare 2 hospital 2 innovation 2 market research 2 medical devices 2 negotiations 2 pricing strategy 2 reimbursement 2 strategic planning 2 telehealth 2 tradeoff analysis 1 Africa 1 CFO 1 COVID-19 1 Gilead 1 HIV / AIDS 1 IPO 1 MRI 1 accelerator 1 affordable care act 1 age diversity 1 ageing 1 ai-driven system 1 biotech 1 bottom of the pyramid strategy 1 business model 1 business opportunity 1 capital 1 career break 1 career re-entry 1 caregivers 1 clinic 1 co-founder 1 co-founders 1 community 1 competition 1 competitive environment 1 corporate culture 1 corporate strategy 1 cost effectiveness 1 customer profitability 1 customer selection 1 data 1 developing countries 1 doctors 1 drug development 1 drugs 1 electronic health care records 1 electronic medical records 1 end-of-life planning 1 entrepreneurs 1 evaluating 1 expert interviews 1 fashion 1 financial 1 focus group 1 franchise 1 free pricing 1 funding sources (angel, VC, friends and family, strategic) 1 growth strategy hiring 1 health care systems 1 health services 1 heart/cardiac 1 hiring 1 human resources 1 ideation 1 incentives 1 industry analysis 1 information technology 1 innovator 1 investors 1 leadership 1 loneliness 1 longevity 1 management of crises 1 market adoption 1 market entry 1 market share 1 medical device 1 medical imaging 1 medicine 1 mergers & acquisitions 1 mortality 1 new venture 1 non-profit organizations 1 non-profit sector 1 payer 1 pharmaceutical 1 physicians 1 population health 1 pricing 1 pricing policies 1 primary care 1 primary research 1 private equity 1 product development 1 product market fit 1 profitability analysis 1 provider 1 public health 1 raise 1 reimbursement systems 1 returnship 1 search fund 1 secondary research 1 seniors 1 social enterprise 1 social isolation 1 social network 1 stem cell 1 storage 1 strategy 1 stroke treatment 1 support groups 1 sustainability 1 telemedicine 1 term sheets 1 venture capital 1 women executives 1 women in business More