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14
Stanford GSB Faculty Publications
Publication Type
14
Cases
GSB Authors
3
George Foster
3
Mark Leslie
1
Charles Holloway
1
Glenn Carroll
1
Hau Lee
1
James Lattin
1
Jesper Sørensen
1
Laura Hattendorf
1
Margaret Eaton
1
Robert Burgelman
1
Seungjin Whang
1
William Barnett
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Academic Area
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Accounting
3
Organizational Behavior
1
Marketing
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7
strategy and general management
6
entrepreneurship
4
consumer marketing
4
marketing strategy
3
athletes
3
brand management
3
clothing
3
culture
3
management of crises
3
merger
3
product positioning
3
sales compensation
3
sales management
3
sales organization
2
mergers & acquisitions (M&A)
2
production and operations management
2
supply chain
1
Mexico
1
anatomy of failure
1
authenticity
1
bottom of the pyramid (BOP)
1
computer systems
1
differentiation strategy
1
digitalization of content (non-standard descriptor)
1
distribution
1
distribution planning
1
entertainments
1
entrepreneurial management
1
ethics
1
ethics and social responsibility
1
evaluating opportunities
1
eyewear
1
government policy
1
growth strategy
1
health care
1
international
1
logistics
1
mergers and acquisitions
1
non-market factors
1
organizational development
1
partnership conflict
1
pharmaceuticals
1
public health
1
randomized controlled trials
1
reading glasses
1
regulated industries
1
seafood industry
1
social ventures
1
strategy formulation
1
sustainable competitive advantage
1
telecommunications
1
wine industry
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