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Stanford GSB Faculty Publications
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The American Economic Review
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strategy and general management
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information and communication systems management
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internet
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knowledge
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internet marketing
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information technology
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strategic planning
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information services
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sports
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auctions
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content / viewer monetization
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knowledge, information and communication systems management
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legal aspects of business
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marketing strategy
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software
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strategic market planning
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supply chain
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World Wide Web
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accounting standards
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accounts payable
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ad blockers
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ad blocking
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ad effect measurement
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ad fraud
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advertising
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advertising channel friction
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advertising content
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advertising effectiveness
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advertising tailoring
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alliances
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automobile industry
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banking industry
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board of directors
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business models
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channel conflict
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community development
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conjoint analysis
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consumer behavior
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consumer goods
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consumer preferences
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consumer price indexes
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consumer products industry
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data processing
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demand chain
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digital advertising
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direct e-marketing
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economics
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electronic commerce > case studies
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electronic markets
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email marketing
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entertainment
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entrepreneurship
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experimental design
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field experiments
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financial services
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food supply
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identity
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identity (psychology)
1
industry analysis
1
internet auctions
1
internet search engine
1
investment brokers
1
management skills
1
market analysis
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market segmentation
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marketplaces
1
mergers & acquisitions (M&A)
1
networks
1
on-line advertising
1
on-line retailing
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online commerce
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organizational change
1
personalization
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polarization (social sciences)
1
politics and business environment
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pricing
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pricing strategy
1
production and operations management
1
sales strategy
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self-expression
1
sponsored search
1
strategic implementation
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venture capital
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