List View
Showing 1 - 5 of 5 Records
Star Digital: Assessing the Effectiveness of Display Advertising
- GSB Authors: Sridhar Narayanan
- Date: 2013-03-06
- Publication Type: Cases
Dispensing Happiness: How Coke Harnesses Video to Spread Happiness
- GSB Authors: Jennifer Aaker
- Date: 2010-06-09
- Publication Type: Cases
Gardenburger Advertising Strategy (A)
- GSB Authors: Sonya Grier
- Date: 2003-04-22
- Publication Type: Cases
Ecircle AG
- GSB Authors: Thomas Hellmann
- Date: 2001-06-01
- Publication Type: Cases
AllAdvantage: Fall of 2000
- GSB Authors: Thomas Hellmann
- Date: 2001-02-01
- Publication Type: Cases