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Showing 1 - 19 of 19 Records

Miniature of Why Do People Choose Extreme Candidates? The Role of Identity Relevance

Why Do People Choose Extreme Candidates? The Role of Identity Relevance

GSB Authors: Zakary Tormala | S. Wheeler
Date: 2025-05-12
Publication Type: Articles
Publication: Journal of Experimental Social Psychology

Miniature of Generative Ai Meets Open-Ended Survey Responses: Participant Use of Ai and Homogenization

Generative Ai Meets Open-Ended Survey Responses: Participant Use of Ai and Homogenization

GSB Authors: Janet Xu
Date: 2024-08-19
Publication Type: Working Papers

Miniature of The Allure of Consensus: People (Over)seek Consensus in Selecting Group Persuasion Strategies

The Allure of Consensus: People (Over)seek Consensus in Selecting Group Persuasion Strategies

GSB Authors: Zakary Tormala
Date: 2024-02-15
Publication Type: Articles
Publication: Journal of Personality and Social Psychology

Miniature of The Attitude-Behavior Relationship Revisited

The Attitude-Behavior Relationship Revisited

GSB Authors: Zakary Tormala
Date: 2021-07-26
Publication Type: Articles
Publication: Psychological Science

Miniature of Do I Support That It's Good or Oppose That It's Bad? The Effect of Support-Oppose Framing on Attitude Sharing

Do I Support That It's Good or Oppose That It's Bad? The Effect of Support-Oppose Framing on Attitude Sharing

GSB Authors: Zakary Tormala
Date: 2021-02-22
Publication Type: Articles
Publication: Journal of Personality and Social Psychology

Miniature of Ed Rapp's Affirmations

Ed Rapp's Affirmations

GSB Authors: Glenn Carroll
Date: 2019-03-01
Publication Type: Cases

Miniature of Valence Asymmetries in Attitude Ambivalence

Valence Asymmetries in Attitude Ambivalence

GSB Authors: Zakary Tormala
Date: 2017-04-01
Publication Type: Articles
Publication: Journal of Personality and Social Psychology

Miniature of On the Pursuit of Desired Attitudes: Wanting a Different Attitude Affects Information Processing and Behavior

On the Pursuit of Desired Attitudes: Wanting a Different Attitude Affects Information Processing and Behavior

GSB Authors: S. Wheeler
Date: 2017-01-23
Publication Type: Articles
Publication: Journal of Experimental Social Psychology

Miniature of The Curvilinear Relationship Between Attitude Certainty and Attitudinal Advocacy

The Curvilinear Relationship Between Attitude Certainty and Attitudinal Advocacy

GSB Authors: Zakary Tormala
Date: 2016-11-12
Publication Type: Articles
Publication: Personality and Social Psychology Bulletin

Miniature of Belief in the Immutability of Attitudes Both Increases and Decreases Advocacy

Belief in the Immutability of Attitudes Both Increases and Decreases Advocacy

GSB Authors: S. Wheeler
Date: 2016-10-01
Publication Type: Articles
Publication: Journal of Personality and Social Psychology

Miniature of The Good and Bad of Ambivalence: Desiring Ambivalence Under Outcome Uncertainty

The Good and Bad of Ambivalence: Desiring Ambivalence Under Outcome Uncertainty

GSB Authors: S. Wheeler
Date: 2016-04-01
Publication Type: Articles
Publication: Journal of Personality and Social Psychology

Miniature of Do Concerns About Labor Market Competition Shape Attitudes Toward Immigration? New Evidence

Do Concerns About Labor Market Competition Shape Attitudes Toward Immigration? New Evidence

GSB Authors: Jens Hainmueller
Date: 2015-02-14
Publication Type: Articles
Publication: Journal of International Economics

Miniature of Thought Calibration: How Thinking Just the Right Amount Increases One's Influence and Appeal

Thought Calibration: How Thinking Just the Right Amount Increases One's Influence and Appeal

GSB Authors: Zakary Tormala
Date: 2013-09-13
Publication Type: Articles
Publication: Social Psychological and Personality Science

Miniature of Race, Ideology, and the Tea Party: A Longitudinal Study

Race, Ideology, and the Tea Party: A Longitudinal Study

GSB Authors: Brian Lowery
Date: 2013-06-25
Publication Type: Articles
Publication: PLOS One

Miniature of Inviting Questions

Inviting Questions

GSB Authors: Uzma Khan | Zakary Tormala
Date: 2011-09-03
Publication Type: Articles
Publication: Journal of Consumer Psychology

Miniature of Cognitive and Affective Matching Effects in Persuasion: An Amplification Perspective

Cognitive and Affective Matching Effects in Persuasion: An Amplification Perspective

GSB Authors: Zakary Tormala
Date: 2011-07-06
Publication Type: Articles
Publication: Personality and Social Psychology Bulletin

Miniature of The Time Vs. Money Effect: Shifting Product Attitudes and Decisions Through Personal Connection

The Time Vs. Money Effect: Shifting Product Attitudes and Decisions Through Personal Connection

GSB Authors: Jennifer Aaker
Date: 2009-01-01
Publication Type: Working Papers

Miniature of A Match Made in the Laboratory: Persuasion and Matches to Primed Traits and Stereotypes

A Match Made in the Laboratory: Persuasion and Matches to Primed Traits and Stereotypes

GSB Authors: S. Wheeler
Date: 2008-03-29
Publication Type: Articles
Publication: Journal of Experimental Social Psychology

Miniature of Can Mixed Emotions Peacefully Coexist?

Can Mixed Emotions Peacefully Coexist?

GSB Authors: Jennifer Aaker
Date: 2002-03-01
Publication Type: Articles
Publication: Journal of Consumer Research