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Miniature of Bidders' Responses to Auction Format Change in Internet Display Advertising Auctions
Bidders' Responses to Auction Format Change in Internet Display Advertising Auctions
  • GSB Authors: Gabriel Weintraub
  • Date: 2022-01-30
  • Publication Type: Working Papers
Miniature of Dynamic Mechanism Design with Budget-Constrained Buyers Under Limited Commitment
Dynamic Mechanism Design with Budget-Constrained Buyers Under Limited Commitment
  • GSB Authors: Gabriel Weintraub
  • Date: 2019-05-01
  • Publication Type: Articles
  • Publication: Operations Research
Miniature of Internet Versus Television Advertising: A Brand-Building Comparison
Internet Versus Television Advertising: A Brand-Building Comparison
  • GSB Authors: Wesley Hartmann
  • Date: 2013-10-01
  • Publication Type: Articles
  • Publication: Journal of Marketing Research
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