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Miniature of Adaptive Self-Explication of Multi-Attribute Preferences
Adaptive Self-Explication of Multi-Attribute Preferences
  • GSB Authors: V Srinivasan
  • Date: 2011-02-01
  • Publication Type: Articles
  • Publication: Journal of Marketing Research
Miniature of Adaptive Self-Explication of Multi-Attribute Preferences
Adaptive Self-Explication of Multi-Attribute Preferences
  • GSB Authors: V Srinivasan
  • Date: 2007-12-21
  • Publication Type: Working Papers
Miniature of A Conjoint-Hazard Model of the Timing of Buyers' Upgrading to Improved Versions of High Technology Products
A Conjoint-Hazard Model of the Timing of Buyers' Upgrading to Improved Versions of High Technology Products
  • GSB Authors: V Srinivasan
  • Date: 2006-05-10
  • Publication Type: Working Papers
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3 V Srinivasan

3 Marketing