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Showing 1 - 18 of 18 Records

Miniature of Firm Boundaries and Voluntary Disclosure

Firm Boundaries and Voluntary Disclosure

GSB Authors: John Kepler
Date: 2024-07-01
Publication Type: Articles
Publication: The Accounting Review

Miniature of Cinnamon: New Product Introduction

Cinnamon: New Product Introduction

GSB Authors: Robert Siegel
Date: 2022-10-03
Publication Type: Cases

Miniature of ServiceNow: Workflow Platform Driving Rapid Organic Growth

ServiceNow: Workflow Platform Driving Rapid Organic Growth

GSB Authors: Amir Goldberg | Robert Siegel
Date: 2022-02-11
Publication Type: Cases

Miniature of Modernizing Retailers in an Emerging Market: Investigating Externally Focused and Internally Focused Approaches

Modernizing Retailers in an Emerging Market: Investigating Externally Focused and Internally Focused Approaches

GSB Authors: Sridhar Narayanan
Date: 2021-10-23
Publication Type: Articles
Publication: Journal of Marketing Research

Miniature of Headspace in 2018

Headspace in 2018

GSB Authors: Robert Siegel
Date: 2018-11-12
Publication Type: Cases

Miniature of Target: Creating a Data-Driven Product Management Organization

Target: Creating a Data-Driven Product Management Organization

GSB Authors: Robert Siegel
Date: 2018-10-02
Publication Type: Cases

Miniature of Tableau: The Creation of Tableau Public

Tableau: The Creation of Tableau Public

GSB Authors: Amir Goldberg | Robert Siegel
Date: 2018-02-10
Publication Type: Cases

Miniature of LiveRamp (A)

LiveRamp (A)

GSB Authors: Robert Siegel
Date: 2017-01-15
Publication Type: Cases

Miniature of LiveRamp (B)

LiveRamp (B)

GSB Authors: Robert Siegel
Date: 2017-01-13
Publication Type: Cases

Miniature of Daiso of Japan: The Dollar Store

Daiso of Japan: The Dollar Store

GSB Authors: Seungjin Whang
Date: 2016-09-22
Publication Type: Cases

Miniature of Implications of Hyperbolic Discounting for Optimal Pricing and Scheduling of Unpleasant Services That Generate Future Benefits

Implications of Hyperbolic Discounting for Optimal Pricing and Scheduling of Unpleasant Services That Generate Future Benefits

GSB Authors: Erica Plambeck
Date: 2013-03-18
Publication Type: Articles
Publication: Management Science

Miniature of When Blemishing Leads to Blossoming: The Positive Effect of Negative Information

When Blemishing Leads to Blossoming: The Positive Effect of Negative Information

GSB Authors: Baba Shiv | Zakary Tormala
Date: 2011-05-13
Publication Type: Articles
Publication: Journal of Consumer Research

Miniature of Pepsi Cola Pakistan: Franchising & Product Line Management

Pepsi Cola Pakistan: Franchising & Product Line Management

GSB Authors: Wasim Azhar
Date: 2008-06-27
Publication Type: Cases

Miniature of Beyond Plain Vanilla: Modeling Joint Product Assortment and Pricing Decisions

Beyond Plain Vanilla: Modeling Joint Product Assortment and Pricing Decisions

GSB Authors: Michaela Draganska
Date: 2007-12-20
Publication Type: Working Papers

Miniature of Diffusion of New Pharmaceutical Drugs in Developing and Developed Nations

Diffusion of New Pharmaceutical Drugs in Developing and Developed Nations

GSB Authors: Harikesh Nair
Date: 2006-11-17
Publication Type: Working Papers

Miniature of The Impact of Unit Cost Reductions on Gross Profit: Increasing or Decreasing Returns?

The Impact of Unit Cost Reductions on Gross Profit: Increasing or Decreasing Returns?

GSB Authors: V Srinivasan
Date: 2005-08-16
Publication Type: Working Papers

Miniature of OnStar: Connecting to Customers Through Telematics

OnStar: Connecting to Customers Through Telematics

GSB Authors: Hau Lee | Seungjin Whang
Date: 2004-10-13
Publication Type: Cases

Miniature of Pharmaceutical Switching

Pharmaceutical Switching

GSB Authors: David Baron
Date: 2001-08-01
Publication Type: Cases