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Showing 1 - 16 of 16 Records

Miniature of Cross-Channel Effects of Failure in a Retailer's Mobile App

Cross-Channel Effects of Failure in a Retailer's Mobile App

GSB Authors: Sridhar Narayanan
Date: 2025-05-02
Publication Type: Articles
Publication: Journal of Marketing Research

Miniature of Celonis: Expanding Sales into the U.s.

Celonis: Expanding Sales into the U.s.

GSB Authors: James Lattin
Date: 2023-05-01
Publication Type: Cases

Miniature of Price Promotions and "Freemium" App Monetization

Price Promotions and "Freemium" App Monetization

GSB Authors: Jonathan Levav | Harikesh Nair
Date: 2022-07-12
Publication Type: Articles
Publication: Quantitative Marketing and Economics

Miniature of Modernizing Retailers in an Emerging Market: Investigating Externally Focused and Internally Focused Approaches

Modernizing Retailers in an Emerging Market: Investigating Externally Focused and Internally Focused Approaches

GSB Authors: Sridhar Narayanan
Date: 2021-10-23
Publication Type: Articles
Publication: Journal of Marketing Research

Miniature of Gainsight: Leading by Example in Customer Success

Gainsight: Leading by Example in Customer Success

GSB Authors: James Lattin | Kirk Bowman
Date: 2020-01-23
Publication Type: Cases

Miniature of Information Sale and Competition

Information Sale and Competition

GSB Authors: Kostas Bimpikis
Date: 2019-02-25
Publication Type: Articles
Publication: Management Science

Miniature of Stride: The Early Sales Decisions

Stride: The Early Sales Decisions

GSB Authors: Mike Speiser
Date: 2018-02-20
Publication Type: Cases

Miniature of Properties of the Combinatorial Clock Auction

Properties of the Combinatorial Clock Auction

GSB Authors: Jonathan Levin | Andrzej Skrzypacz
Date: 2016-09-01
Publication Type: Articles
Publication: The American Economic Review

Miniature of Dropbox

Dropbox

GSB Authors: James Lattin | Peter Levine
Date: 2013-05-15
Publication Type: Cases

Miniature of Valley Systems (A)

Valley Systems (A)

GSB Authors: Mark Leslie | John Morgridge
Date: 2010-08-19
Publication Type: Cases

Miniature of Valley Systems (B)

Valley Systems (B)

GSB Authors: Mark Leslie | John Morgridge
Date: 2010-08-19
Publication Type: Cases

Miniature of NetApp and the Challenge of Global Leadership

NetApp and the Challenge of Global Leadership

GSB Authors: William Barnett
Date: 2009-10-28
Publication Type: Cases

Miniature of Bausch & Lomb Sales Force Reorganization

Bausch & Lomb Sales Force Reorganization

GSB Authors: James Lattin
Date: 2005-11-17
Publication Type: Cases

Miniature of Jo Anne Heywood (A)

Jo Anne Heywood (A)

GSB Authors: Garth Saloner
Date: 2005-09-11
Publication Type: Cases

Miniature of Jo Anne Heywood (B)

Jo Anne Heywood (B)

GSB Authors: Garth Saloner
Date: 2005-09-11
Publication Type: Cases

Miniature of Sarah Harris

Sarah Harris

GSB Authors: Jim Ellis
Date: 2005-08-12
Publication Type: Cases