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Miniature of Getting the Most Out of Giving: Concretely Framing a Prosocial Goal Maximizes Happiness

Getting the Most Out of Giving: Concretely Framing a Prosocial Goal Maximizes Happiness

GSB Authors: Jennifer Aaker
Date: 2014-04-13
Publication Type: Articles
Publication: Journal of Experimental Social Psychology

Miniature of Money in the Bank: Feeling Powerful Increases Saving

Money in the Bank: Feeling Powerful Increases Saving

GSB Authors: Jennifer Aaker
Date: 2014-04-13
Publication Type: Working Papers