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Miniature of Optimizing Animation Speed: Convex Effects on Perceived Waiting Time and Digital Customer Experience
Optimizing Animation Speed: Convex Effects on Perceived Waiting Time and Digital Customer Experience
  • GSB Authors: Yu Ding
  • Date: 2025-06-17
  • Publication Type: Articles
  • Publication: Journal of Consumer Research


Miniature of Planning for Multiple Shopping Goals in the Marketplace
Planning for Multiple Shopping Goals in the Marketplace
  • GSB Authors: Szu-chi Huang
  • Date: 2019-07-29
  • Publication Type: Articles
  • Publication: Journal of Consumer Psychology


Miniature of Pressed for Time? Goal Conflict Shapes How Time Is Perceived, Spent, and Valued
Pressed for Time? Goal Conflict Shapes How Time Is Perceived, Spent, and Valued
  • GSB Authors: Jennifer Aaker
  • Date: 2015-06-01
  • Publication Type: Articles
  • Publication: Journal of Marketing Research


Miniature of Awe Expands People’s Perception of Time, Alters Decision Making, and Enhances Well-Being
Awe Expands People’s Perception of Time, Alters Decision Making, and Enhances Well-Being
  • GSB Authors: Jennifer Aaker
  • Date: 2012-08-10
  • Publication Type: Articles
  • Publication: Psychological Science